Sirona is committed to building products and driving conversations around hygiene problems for everyone who menstruates. Sirona solves all the unaddressed problems that arise between the stages of puberty and menopause. Some of the products that it offers for this journey between puberty and menopause are first period kits, menstrual cups, cup sterilizers, black pads, pain patch, rash cream and disposal bags.
The brand’s vision is to break the stigma around menstrual hygiene and redefine femininity for modern times. Sirona drives conversations that question the cultural construct around menstrual hygiene.
Sirona introduces itself as The Celtic Goddess of Hygiene. Sirona is a lift-me-up, solve-my-problem angel who takes care of all the intimate hygiene issues.
The journey of Sirona and Sirona products started when the co-founder of the brand, Deep Bajaj, went on a road trip with his friends. During the trip, women from his group relentlessly searched for clean toilets and only 1 in 5 could meet the hygiene standards. One of those women talked about how in Europe a plastic device is used to urinate in dirty toilets and thus, PeeBuddy was born. Soon Deep also started identifying other unaddressed hygiene problems and that’s how Sirona came into being.
Sirona proudly flaunts its milestones where it has sold over 6 lakhs Sirona menstrual cups, 30 lakhs plus PeeBuddy funnels and donated over 10 thousand menstrual cups. One of the most important achievements that Sirona has achieved is that it saved 3,38,50,000+ pads from going into landfills. And anyone who knows how this affects our planet Earth knows how great of an impact it has made on mother nature.
Besides menstrual hygiene products, the brand also has products among other product categories such as toilet hygiene, sexual and personal wellness products. Among the toilet hygiene segment,Sirona stand and pee popular with the name Pee Buddy Female Urination Device is the most in-demand product.
Sirona says that its existence, all of its innovations and the solutions they bring into the market begin with its customers’ issues and end at their overall wellbeing.
Being an expert in menstrual hygiene products, Sirona is a major player in the product category of tampons.Sirona tampons are made with a compressed layer of highly absorbent fibres which can be easily inserted into the vagina during menstruation to absorb the flow. These tampons come in different variants such as tampons for heavy flow and tampons for normal flow. Whereas Sirona premium digital tampons are designed to be easily inserted into the vagina during menstruation to effectively absorb the menstrual flow.
Sirona is an active contributor to society. With every Sirona product a customer buys, a part of the proceeds goes towards its social initiative “AAAN”, where it helps trafficked sex workers by addressing their intimate and menstrual hygiene needs. Another noteworthy fact is that Sirona contributes 1 rupee per product sold for initiatives that work towards improving the menstrual health of underprivileged women across India.
The brand has received notable mentions in leading magazines and print media such as Cosmopolitan, Elle and Femina to name a few.
Other impressive products from the brand other than its bestseller Sirona reusable menstrual cup are maternity breast pads, intimate wash and wipes, lubricants, underarm sweat pads, toilet spray and toilet seat cover. Ready to buySirona products? Get them easily from COSSOUQ.